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Chrysler Group Rolls Out Lifetime Powertrain Warranty
 

Buying Trust

Chrysler Group Rolls Out Lifetime Powertrain Warranty
 
Posted July 30 2007 02:57 PM by Edward A. Sanchez 
Filed under: Opinions, Trend Observations, Truck News , Dodge

Dodge Lifetime Powertrain Warranty

AUBURN HILLS, Mich., Jul 26, 2007  -  Chrysler today announced that the Company would extend its powertrain warranty from the 3-year/36,000-mile Basic Limited Warranty to a new Lifetime Powertrain Warranty. The new Chrysler Lifetime Powertrain Warranty applies to most new Chrysler, Jeep and Dodge vehicles purchased from dealer inventory and delivered on or after July 26, 2007.


The Lifetime Powertrain Warranty covers the cost of all parts and labor needed to repair covered powertrain components ? engine, transmission and drive system. The new powertrain warranty is limited to the first registered owner or retail lessee. Customers should contact dealers for details on vehicle selection.

"This new Chrysler Lifetime Powertrain Warranty is a statement of confidence to our customers to the reliability of their powertrain. It?s peace-of-mind reassurance for as long as they own the vehicle," said Steven Landry, Executive Vice President ? North America, Sales and Marketing, Service and Parts, Chrysler Group.

To continue warranty coverage, the owner must have a powertrain inspection performed by an authorized Chrysler, Jeep or Dodge dealer once every 5 years. This inspection will be performed at no charge. The inspection must be made within 60 days of each 5-year anniversary of the warranty start date of the vehicle.

Landry added, "The new Chrysler Lifetime Powertrain Warranty underscores our focus on quality and customer satisfaction. It demonstrates our commitment to customers and the confidence we have in our ability to produce quality, reliable and durable vehicles. That?s why we put 'lifetime' on it."

Customers may visit Chrysler.com, Jeep.com and Dodge.com for more information. A warranty promotion ? print, radio, television and Internet ? begins Friday, July 27.

Our Take: It seems the domestics are employing ever-bolder tactics to overcome consumer perceptions that import brands are inherently higher quality. Hopefully Chrysler has the quality to back up this lofty promise.



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